Hierarchical modeling for user personality prediction: The role of message-level attention

Not all documents are equally important. Language processing is increasingly finding use as a supplement for questionnaires to assess psychological attributes of consenting individuals, but most approaches neglect to consider whether all documents of an individual are equally informative. In this paper, we present a novel model that uses message-level attention to learn the relative weight of users' social media posts for assessing their five factor personality traits. We demonstrate that models with message-level attention outperform those with word-level attention, and ultimately yield state-of-the-art accuracies for all five traits by using both word and message attention in combination with past approaches (an average increase in Pearson r of 2.5%). In addition, examination of the high-signal posts identified by our model provides insight into the relationship between language and personality, helping to inform future work.