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How Homo economicus lost her mind and how we can revive her

Research output: Contribution to journalComment/debate

Abstract

The target article by Boyer & Petersen (B&P) contributes a vital message: that people have folk economic theories that shape their thoughts and behavior in the marketplace. This message is all the more important because, in the history of economic thought, Homo economicus was increasingly stripped of mental capacities. Intuitive theories can help restore the mind of Homo economicus.

Original languageEnglish
Pages (from-to)e167
JournalBehavioral and Brain Sciences
Volume41
DOIs
StatePublished - Jan 1 2018

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